You’ve Got Mail

EMAIL MARKETING

A sun-like design with red, flame-shaped rays surrounding a black center.

Supported the graphic design team by creating weekly email & web creative updates speaking to differing sensibilities of the FP customer. Maintaining the best practices of Free People, FP Movement, sub-brands and marketing partners through strong visual relationships via branding, type design, hierarchy, and artwork.

Free People

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FP Movement

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We The Free

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FP Beach

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Endless Summer

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CARE FP

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Intimately FP

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CRVY

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FP Mart

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Free People ◦ FP Movement ◦ We The Free ◦ FP Beach ◦ Endless Summer ◦ CARE FP ◦ Intimately FP ◦ CRVY ◦ FP Mart ◦

Free People graphic designer
Text that reads 'SO FRESH' with a button below that says 'SHOP NEW ARRIVALS', light background with decorative elements.
A vertical advertisement for activewear and athletic accessories, featuring four sections. The first section shows a woman in a black crop top and beige joggers, titled "pretty tough". The second section displays a woman in a white crop top and beige shorts, titled "what a frill". The third section features a woman in a light purple hoodie and white shorts, called "Catch You Layer". The fourth section showcases various athletic accessories including wristbands, a cap, gloves, and a pink scrunchie, with a pair of Puma sneakers at the bottom.
A fashion advertisement promoting spring styles with various women modeling different outfits including casual wear, denim, Victorian-inspired fashion, and hats, emphasizing a youthful, trendy look.
Multiple fashion-focused images promoting retro, stripe, moody, swimwear, jewelry, and summer skincare products, each featuring a model in beachwear or accessories against ocean or beach backgrounds.
A collage of four images promoting resort party dresses and jewelry. The first image features a woman in a navy dress standing on a beach with a sunset background. The second image shows a woman from behind, adjusting her hair, wearing backless jewelry. The third image depicts a woman walking on the beach in a pink strapless dress, holding a woven bag. The fourth image is a close-up of a woman with dark hair and jewelry, with the text "A little something extra."
Fashion advertisement featuring women in various stylish outfits including a pink romper, a white shirtdress, a white dress, and a floral printed dress, with text promoting these clothing items.
A promotional advertisement for fitness and boxing gear featuring four sections. The top section shows a young woman in sportswear with hand wraps, promoting 'The Hot Shot Super Crop' shirt priced at $38. The second section depicts a woman in workout attire with a headband, highlighting printing options for the 'Hot Shot Logo Super Crop' shirt. The third section displays a black Everlast boxing punch bag with text about the brand, described as boxing gear that packs a punch. The bottom section features a close-up of gold jewelry, including a chain necklace, with text about sweatproof jewelry for breaking a sweat.
Three women modeling different dresses for spring fashion, with promotional text about dresses and style.
Fashion advertisement featuring a young woman with brown hair wearing an orange jacket over a white tank top and white pants. Text at the top reads 'NEW + NOW.'
Fashion advertisement showcasing various summer and casual clothing and accessories for women. It features a woman in different outfits, including green harem pants, a floral romper, a pink jumpsuit, and a sleeveless top with shorts. Accessories like hair bows and vitamin capsules are also displayed.
A collage of women wearing various swimsuits and beachwear, with beach and ocean backgrounds, promotional text, and shop prompts.
A collage of four women modeling casual and stylish beachwear and summer outfits outdoors, with lush greenery and blue skies in the background.
A woman with curly hair wearing a blue denim jumpsuit and black sandals, modeling fashion for an advertisement promoting one-piece jumpsuits priced at £88, with text overlay and color options displayed.
Fashion advertisement featuring two women modeling casual outfits, with text promoting new arrivals and specific clothing items.
Collage of young women modeling various fashion outfits, including dresses, denim, and casual wear, with text promoting new collections, accessories, and colors.
Fashion collage featuring models in various trendy outfits, with the text 'New Arrivals' and a 'Shop All New' button.